# Merv investor presentation content model

Use this eight-slide structure for investor and strategic-partner conversations. Replace every bracketed slot before presenting. Keep the natural sample copy where it remains accurate, and do not add unverified traction, customer, team, or market claims.

## 1. Cover

- **Exact title:** Technology, made human.
- **Purpose:** Establish Merv Technologies as the parent company behind focused, independently branded products.
- **Content slots:** `[Presentation purpose]`, `[Month Year]`.
- **Visible supporting copy:** We create focused products by combining human-centered product judgment with excellent execution.
- **Image placement:** No photography. Primary Merv lockup at top left; large signature shape cropped from the lower-right edge.
- **Organic shape:** Cropped.

## 2. Investment thesis

- **Exact title:** Focused products. One disciplined builder.
- **Purpose:** Explain why a multi-product parent company can remain coherent without forcing one brand onto every product.
- **Content slots:** Three editable proof statements: `[Human need we understand]`, `[Execution advantage]`, `[Portfolio advantage]`.
- **Visible supporting copy:** Each product earns its own identity. The parent company supplies the judgment, craft, and operating discipline behind it.
- **Image placement:** No photography. Three editable text columns across the lower half.
- **Organic shape:** Absent.

## 3. Problem

- **Exact title:** Technology should make work easier.
- **Purpose:** Frame the specific human and operational friction the portfolio is designed to remove.
- **Content slots:** `[Who experiences the problem]`, `[Current workaround]`, `[Cost of the status quo]`, `[Why now]`.
- **Visible supporting copy:** Complexity accumulates in handoffs, fragmented tools, and decisions made without the people doing the work.
- **Image placement:** One large editable image placeholder on the right for a real work environment or legible workflow; problem statement on the left.
- **Organic shape:** Cropped behind the image edge only; never over people or essential detail.

## 4. Portfolio

- **Exact title:** Independent brands, shared product judgment.
- **Purpose:** Show how products remain focused while benefiting from a common parent-company capability.
- **Content slots:** Three product lanes, each with `[Product name]`, `[Audience]`, `[Job made simpler]`, `[Stage]`.
- **Visible supporting copy:** The product brand leads the customer relationship. Merv Technologies quietly connects the portfolio through a shared standard of usefulness and execution.
- **Image placement:** Three horizontal product lanes with an endorsement position at the far right; no product screenshots required.
- **Organic shape:** Full at the right of the shared-capability statement.

## 5. Product deep dive

- **Exact title:** A focused product, built around the work.
- **Purpose:** Make one product thesis concrete without implying unsupported results.
- **Content slots:** `[Product name]`, `[Primary user]`, `[Job to be done]`, `[How the product helps]`, `[Why it is different]`, `[Product screenshot or workflow image]`.
- **Visible supporting copy:** Start with the work people need to do, then remove the complexity that stands in their way.
- **Image placement:** Large editable product screenshot placeholder on the left; product thesis and three short proof points on the right.
- **Organic shape:** Absent.

## 6. Traction

- **Exact title:** Progress that earns the next conversation.
- **Purpose:** Present verified evidence and the next milestones without manufacturing momentum.
- **Content slots:** `[Verified metric 1]`, `[Verified metric 2]`, `[Verified metric 3]`, `[Evidence period]`, `[Next milestone]`, `[Source or note]`.
- **Visible supporting copy:** The evidence shows what has been learned, what is working, and what comes next.
- **Image placement:** Three editable metric fields across the center and one milestone line below; no decorative chart.
- **Organic shape:** Cropped as a quiet lower-left accent.

## 7. Team

- **Exact title:** The people behind the judgment and execution.
- **Purpose:** Connect relevant experience to the company’s ability to choose and deliver focused products.
- **Content slots:** Up to three profiles with `[Name]`, `[Role]`, `[Relevant experience]`, `[Why this team]`, `[Portrait]`.
- **Visible supporting copy:** The company’s advantage comes from product judgment, technical delivery, and learning from real work.
- **Image placement:** Up to three editable portrait placeholders with adjacent biography text; omit unused profiles rather than leaving blanks.
- **Organic shape:** Absent.

## 8. Closing/contact

- **Exact title:** Let’s make work simpler.
- **Purpose:** Resolve the opening and invite a specific next conversation.
- **Content slots:** `[The decision or conversation requested]`, `[Full name]`, `[Role]`, `[Email]`, `[Phone, optional]`.
- **Visible supporting copy:** Merv Technologies creates focused products for real work—human in their judgment, excellent in their execution.
- **Image placement:** Corporate Merv lockup at top left; contact details at lower left; large signature shape cropped from the right.
- **Organic shape:** Cropped.

## Editing rules

- Preserve a 16:9 canvas, Manrope titles, Inter body copy, deep-teal text, mint or white light surfaces, and the dark-teal inverse treatment used on the portfolio slide.
- Keep the footer exactly `Merv Technologies · merv.tech` and update only the slide number.
- Use teal as the lead accent and coral sparingly as a signal. Never make coral the dominant field.
- Use the canonical logo and signature assets in `assets/brand/`; do not redraw them.
- Replace image placeholders with real people, work, tools, environments, or legible product UI. Avoid generic futurism and staged technology imagery.
- Delete unused slots cleanly. Do not present bracketed text to an audience.